Hundreds of fans who showed up at Ohio Stadium last weekend found out the hard way that they had been gamed before The Game.

Approximately 300 people at the rivalry Ohio State-Michigan game discovered that their tickets were invalid, said Brett Scarbrough, Ohio State associate athletic director for ticketing.

That number of fake tickets isn’t uncommon for game with that magnitude, Scarbrough said.

“It’s not a good situation,” Scarbrough said of fans discovering they’ve been duped. “It’s one of the hardest things that we do.”

Fraudulent tickets have been an increasing problem though, and has already led to changes to ticketing for Ohio State events moving forward.

Beginning with the current winter sports seasons — including basketball, hockey and others — Ohio State will no longer allow print-at-home PDF tickets at athletic and other events. The change was put in place when winter sports tickets went on sale, Scarbrough said. At that time, the football season was already underway, but no printed PDF tickets will be allowed at next year’s football games, he said.

Sometimes the fraud involves a printed ticket that’s been completely faked. Becoming more prevalent though, is a legitimately purchased ticket in a cheaper, less-desirable seat that’s altered to look like the ticket for a much better seat to increase its price on secondary markets, Scarbrough said.

Ohio State officials said they do their best to scrutinize fake tickets and educate fans about what makes them invalid.

“Number one, they’ve typically shelled out a lot of money, and they’re obviously very upset that their ticket doesn’t work,” Scarbrough said. “To the untrained eye, to them it looks like a perfectly valid ticket.”

Ohio State typically has a number of tickets, sometimes standing room only, available for fans to purchase if fans finds out their tickets are fake.

Resale tickets to the Ohio State-Michigan game were averaging close to $600 on some secondary markets last week.

Moving forward, the university is encouraging fans to take advantage of mobile tickets using their smart phones, or to stick with the hard copy, traditional tickets, Scarbrough said. The decision to eliminate print-at-home PDF tickets has led to some negative feedback, but Scarbrough said it was one that was made to further protect fans.

“We want fans to have a good experience,” he said.

The Columbus Blue Jackets implemented a similar change this year, no longer offering a printable ticket option, a move that upset some fans. Mobile tickets reduced the risk of lost, stolen or counterfeit tickets, according to Blue Jackets ticket vendor Ticketmaster.

Ohio State also urges fans to steer clear of secondary markets and to stick to its authorized ticket sources: the Ohio State Athletics Ticket Office, Ticketmaster, and the Ohio State Ticket Exchange.

The elimination of print-at-home tickets will also apply to concerts at Ohio State, Scarbrough said, though not to future concerts in which tickets went on sale prior to the ticketing change.