Educators in the tiny Ohio village of Fairport Harbor, along Lake Erie, got hooked on the growing concept of personalized learning with a fishing lure and some luck.

Their Hooked on Education program started with a student’s 3-D-printed lure and evolved into an intensely localized version of personalized learning, leveraging not just individual students’ interests and needs but also the character of the single-square-mile fishing port.

The district built a program around designing, making and selling lures, using fishing as a focus to teach core subjects and some entrepreneurship. Now in its second year, it has more than doubled in size and expanded with other topics and seminars.

The state superintendent says Fairport Harbor’s program highlights the importance of making school engaging, regardless of whether teachers use personalized learning.